function embfd_mapHTMLgen(user, avatar, name, company, services) {
  	var html = '<div style="height:135px;width:265px;padding:0;overflow:hidden;margin:0;"><div style="float:left;height:130px;margin: 5px 8px 0 0;padding:0;">'+avatar+'</div><p style="font-weight: bold;margin:3px 0;padding:0;">'+user+'</p><p style="font-weight: bold;margin:3px 0;padding:0;">'+name+'</p><p style="font-weight: bold;margin:3px 0;padding:0;">'+company+'</p><p style="margin:6px 0;padding:0;"><strong>Services provided include:</strong><br />'+services+'</p><p style="font-weight:bold;margin:5px 0 0 0;padding:0;text-align:right;"><a href="http://www.breastfeeding.com/experts/'+user+'" title="view '+user+'\'s profile" target="_parent">Contact Info</a></p></div>';
  	return html;
  }
  function embfd_createMarker(map, baseIcon, point, html) {
    var markerOptions = { icon:baseIcon };
    var marker = new GMarker(point, markerOptions);
    GEvent.addListener(marker, "click", function() {
      marker.openInfoWindowHtml(html);
    });
    map.addOverlay(marker);
    return true;
  }