 Advertising
on Breastfeeding.com
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Advertising on
Breastfeeding.com
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Moms with brand
new babies are open to a range of products and services that
they have never needed before, and will often pick brands that
they stick with for years to come.
However, reaching this valuable demographic is extremely
difficult, as brand new moms have little or no spare time. New
moms read fewer magazines, watch less TV, and browse the web
less often.
Breastfeeding is literally the first issue most moms face with a
new baby, and a continuous stream of brand new moms visit
Breastfeeding.com within the first days and weeks of becoming a
family. Breastfeeding.com is the answer to reaching this
important demographic.
Breastfeeding.com offers flexible, effective, advertising
options for promoting your site or products.
User Demographics on Breastfeeding.com |
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99.8% Female
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98.2% 18-45 years old
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62.9% 25-34 years old
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96% of visitors from USA
or Canada
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86% of visitors are new
moms who are breastfeeding or trying to breastfeed at
time of visit (most of remaining visitors are pregnant
awaiting their baby)
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Ad Programs |
Breastfeeding.com supports two main ad programs:
Banner advertising and Static advertising. Other
promotion programs are possible, contact
Breastfeeding.com for details.
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Banner
Promotion
 Banners
are sold by CPM (thousand impressions delivered), and
appear throughout Breastfeeding.com.
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728 x 90
Leaderboards
Leaderboard ads appear at the top and bottom of every
page on Breastfeeding.com, including Forums &
Communities.
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300 x 250 Banners
300 x 250 banners appear on most regular pages,
excepting Forum & Communities.
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160 x 600 Tower
Banner
Tower banners appear on regular article pages only. |
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Static
Promotion
 Static
promotions are 300 x 150 or 300 x 75 ads that remain
constantly on certain high-traffic and specialty pages on Breastfeeding.com.
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Advertising Terms |
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Breastfeeding.com will not display advertising for infant
formula.
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Breastfeeding.com
reserves the right to refuse advertising for any product
or service which, in our opinion, is detrimental to
mothers or their babies.
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All advertising paid for in advance
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Minimum promotion is only $50/month
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Pricing |
Pricing and availability of banner space
and static promotion space changes from time to time.
Email us for the latest Advertising Rate Sheet.
advertising@breastfeeding.com
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