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Breastfeeding in a Bottle-feeding Culture

How society influences women's decisions
by Amy Spangler



Despite compelling evidence of the benefits of breastfeeding, less than one-half of the nearly 4 million babies born each year in the United States are exclusively breastfed, most for less than 3 months.  The changing role of women in society has significantly impacted parenting practices, including breastfeeding.  Over 50 percent of women with young children work outside the home. Coupled with the increase in the number of single-parent families, parents today face considerable challenges as they adapt their parenting style to individual circumstances.  But adaptation should not mean discounting or sidestepping the biological needs of our children.  Rather, it calls for modifying personal lifestyle choices so that the basic physical and emotional needs of our children are met.

Parenting, like many life experiences, takes place within the framework of culture.  Culture is the accumulation of beliefs, assumptions, customs, superstitions, prejudices, and attitudes. Culture shapes the way we interact with one another, the way we parent our children, the decision to breastfeed.  Western culture is often out of sync with babies' most basic, biological needs.  Many modern-day parenting practices discourage breastfeeding, and the emphasis placed on having the 'perfect' figure makes many women insecure about their ability to breastfeed their babies.

Biology vs. culture: What is best for my baby?

Biology determines babies' needs, but cultural expectations and personal situations influence how parents respond to those needs. During the first few months after a baby is born, parents are bombarded with many choices that will affect their baby's growth and development.  Should I feed on request or put my baby on a strict schedule?  Do I pick my baby up when she cries or let her learn to calm herself?  Should my baby sleep with me or in her own room?  When babies' biological needs and existing cultural norms are at odds with each other, parents sometimes make decisions that do not optimize growth and development, and can even be harmful.

We know from biology, for example, that a baby has a small stomach, that human milk is quickly and easily digested, and that a baby needs to eat every 1-3 hours or 8-12 times each day.  But because industrialized Western cultures value babies that sleep through the night, parents devise strategies to achieve this goal, such as introducing solid foods at an early age, feeding at predetermined intervals, and allowing babies to cry for extended periods of time.  Similarly, because independence and autonomy are highly valued in Western culture, babies often are left to sleep alone in their cribs at night, and are placed in playpens or carried in strollers during the day.  Interestingly, babies in Western cultures are reported to cry more often and experience symptoms of colic much more frequently than babies in cultures where slings are used routinely during the day and babies sleep with parents at night, breastfeeding whenever they choose.  Although the desire to do what is best for one's baby is shared by parents around the globe, different cultures disagree about what defines "best" parenting practices.

Cultural norms make women insecure

Cultural norms in the United States are so influential that women often choose not to breastfeed for purely social reasons, not because they believe that formula provides better nourishment for their babies.  Few will argue that breasts are intended to feed babies.  Yet formula feeding has become a sign of modernity, freedom, sophistication, and affluence.  In many cultures, including ours, breasts are viewed as sexual objects and women worry that they will not be able to make enough milk to meet their babies' needs.  Insufficient milk is the most common reason given by women for stopping breastfeeding.  Studies suggest that 25-50 percent of women "believe" their milk supply is insufficient, primarily because their babies are fussy after feedings.  Yet, careful examination shows that only 1-2 percent are truly unable to produce adequate milk. Nevertheless, perceived insufficient milk supply is a reality for many mothers and negatively impacts breastfeeding behavior.  It is interesting to note that perceived insufficient milk and other problems related to infant feeding -  such as colic -  are only reported in Western cultures.

Another myth that has plagued Western cultures is the belief that women who breastfeed are more likely to have breasts that sag or droop.  Although many women report breast changes after breastfeeding, evidence suggests that breast changes occur in all women regardless of feeding choice, and are due primarily to heredity, age, and weight gain.

Support for breastfeeding is on the horizon

The time is right to dispel popular myths and address the interplay between a mother's needs and the needs of her baby.  For example, the beliefs that babies need to be fed only at designated times and that co-sleeping will foster unhealthy dependency, need to be evaluated within the context of the culture in which they occur.

There have been significant increases in breastfeeding among well-educated, older, and middle and upper income women in the United States.  However, breastfeeding rates among poorly educated and economically disadvantaged populations remain well below our nation's Healthy People 2000 goals.2  To eliminate these disparities, professional organizations and governmental agencies have joined together and formed the United States Breastfeeding Committee.  The formation of this collaborative partnership represents the first step toward the development and dissemination of a strategic plan for protecting, promoting, and supporting breastfeeding in the United States.  This plan will minimize duplication of efforts, maximize utilization of resources, and optimize outcomes.

Cultural changes occur over time.  In the face of resistance, policy or legislation can serve to accelerate the process.  In 1997, the American Academy of Pediatrics issued a breastfeeding policy statement recommending that all babies, with rare exceptions, be exclusively breastfed for the first 6 months of life, and that breastfeeding continue, in combination with complementary foods, for the second 6 months of life and beyond as mutually desired.3 Currently 25 states have laws that protect a mother's right to breastfeed in public and many corporations have maternity leave policies, benefits, and work options that support breastfeeding initiation and continuation.  Rooms for breast-pumping or breastfeeding, onsite child care, and flexible work schedules that allow mothers to breastfeed or express milk during the work day are more and more common as employers recognize that parents of breastfed babies miss fewer work days.

The benefits of breastfeeding are still unfolding.  Evidence and common sense tell us that no variable is more important in determining a child's future outcome than the contribution parents make to his or her upbringing, and there is no better example of that contribution than the choice to breastfeed.  We owe it to our children. We owe it to ourselves.

 

  1. Hill PD. The Enigma of Insufficient Milk Supply, Maternal Child Nursing 16(2):313-316, Nov/Dec 1991.
  2. Healthy People 2000 National Health Promotion and Disease Prevention Objectives. DHHS Publication No. (PHS) 91-50213.
  3. American Academy Pediatrics, Work Group on Breastfeeding: Breastfeeding and the use of human milk, Pediatrics, 100:1035-1039, 1997.