by Barbara Behrmann, Ph.D.

Many factors likely influence your decision to nurse, how
you go about establishing and maintaining your nursing relationship,
and how long you keep going. Even if you assert that you are not
influenced by others' opinions, your experience, knowledge and values
are still influenced by the larger culture and society in which you
live.
But how do you figure out who or what to listen to? Say you want
to travel to Italy. Do you rely on the advice of someone who has
scarcely crossed the state line? Do you read promotional
literature about Italy produced by a French tourist agency? Do
you go to your own travel agency who specializes in domestic
cruises? Maybe, but the helpfulness and reliability would be
suspect.
Breastfeeding is not much different. A lot of breastfeeding
promotional materials are produced by companies that make
formula. (Would you go to Pepsi to find out why you should drink
Coke?) On the surface the information may appear sound, but
probe a little deeper and it's not always the case.
If you are surrounded by family and friends who have had successful
breastfeeding experiences, great! But what if they
haven't? How do you react when they ask, "Do you need to
feed that baby again? He just ate!" "The poor
thing's crying. Do you think you don't have enough
milk?" "When are you going to wean that child?
She's got teeth already!"
Most of us value input from those who care about us. But with
breastfeeding myths and misinformation so prevalent in our society, if
we are going to let anyone influence our decisions, perhaps they
should be from people who have been there, done that.
This is even true when it comes to medical advice. Some doctors and
nurses, for example, know a lot about breastfeeding and have much to
offer nursing mothers. But just because someone is a
pediatrician or family doctor doesn't make him or her a breastfeeding
expert. In fact, studies have documented that medical textbooks
on the subject are often filled with errors and misinformation.
Many doctors freely admit that they don't have the knowledge, training
and experience to adequately council breastfeeding mothers.
Contradictions often result. One mother, for example, had a hard
time getting her newborn to breast while recovering from a
c-section. She recalls, "Every four hours I had a different
nurse. One said don't worry about it; the next said I should be
pumping and giving her formula in the meantime; the next said
something completely different. One nurse said it's because I
wasn't holding her right. There seemed to be no standard.
It was very frustration."
So how do you know who to turn to? How do you know who or what
is credible? Here are five suggestions:

General Guidelines
Don't rely on literature produced by and source with an opposing
interest. This means any breastfeeding information coming from
formula companies probably doesn't have you or your baby's best
interest at heart.
If you are reading a magazine or other resource that relies heavily on
advertising from formula companies, they may feel a certain limit on
how free they are to present certain information.
If you have a partner, obviously he hasn't nursed (unless your
partner is female, of course). That doesn't mean you don't want
to respect his or her) opinion. But it's important to share
information with each other so that your thinking can evolve
together. He or she may be wonderfully supportive and willing to
help you in any way possible, but may also be uncomfortable with breastfeeding
in general, have concerns about you nursing in public, not want the
baby in your bedroom, or may encourage you to wean before you want
to. Hopefully you can learn together.
Know who you can go to for help before you give birth. Bring
their phone numbers with you to the hospital or birth center.
Not all lactation consultants are equally trained and some providers
may use the title even though they aren't certified. Someone
with the initials of IBCLC - International Board Certified
Lactation Consultant - has the most expertise and experience
counseling nursing mothers.
Choose health care providers who are breastfeeding-friendly.
Declaring support for breastfeeding is not enough. Be wary of
providers who offices seem to promote formula. Find out ahead of
time if your family physician or pediatrician has someone on staff to
offer breastfeeding assistance and find out what kind of training they
have. You can also ask them what percentage of their new mothers
are nursing.

Doing What is Right For You
I think the best advice comes from a woman I know who is now a
grandmother. She says, "Whatever the cultural climate is at
a given time, you have to be centered in what you want to do because there
is no right and wrong. You have to do what's right for you
. If you can please yourself, that's wonderful. If you can
please yourself and your child? Wow! And your
husband? Incredible! And then you want to please all of
society? Forget it. You have to be happy with what you're
doing because there is no single way and every person and situation is
so unique."

Barbara L. Behrmann, Ph.D. is a writer, researcher, and author
of The Breastfeeding Cafe: Mothers Share the Joys, Secrets &
Challenges of Nursing, University of Michigan Press, 2005. She
is a frequent speaker around the country and is available for talks,
readings, and conducting birthing and breastfeeding writing circles.
The mother of formerly breastfed children, Barbara lives in upstate
New York. Visit her website at www.breastfeedingcafe.com.
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